Redesign of Farmville Virginia's logo. Using the iconic structure of the "Welcome to Historic Farmville" arch in the logo informs the viewer of the precise location. The sign serves as a way to welcome people to the area, which was the goal of my word mark.
The promotional posters for Farmville. Three posters that illustrate aspects that make Farmville special. History tells the story of the civil rights activist, Barbara Rose Johns, and how she fought for hers and others rights to receive education. Entertainment focuses on the live music from local bands, and the theatrical performances found at waterworks players and the local schools. Market brings attention to the people in Farmville who make their own food, art, and other items, to be sold at places like the Heart of Virginia Festival and the Farmer's Market.
